Creative Producer
IP MANAGEMENT | THEME PARK | LOCATION BASED ENTERTAINMENT | EXHIBIT | HOSPITALITY
about me
I am a Producer who bridges creative storytelling and business strategy. I lead and structure creative operations, bringing together cross-disciplinary teams to align vision, production, and execution. Whether developing a new attraction, translating an IP into a physical experience, or leading multi-stakeholder negotiations, my role centers on protecting creative intent while driving business outcomes. With extensive experience across licensed worlds and entertainment franchises in international markets, I understand how to translate IP into experiences that preserve authenticity, resonate culturally, and deliver measurable value.
My resume includes Super Nintendo World Japan, Warner Bros. World Abu Dhabi, and The Wizarding World of Harry Potter Studio Tour London, along with emerging real-world gaming and tech-integrated projects and hospitality across the globe. I thrive in creative environments with many moving parts, passionate stakeholders, and constant change, where navigating complexity and "strategically winging it" becomes a practiced, professional skill.
I currently serve on the Board of Directors for Ryman Arts, an organization dedicated to advancing equitable access to arts education. I am also a member of the Social Gastronomy Movement, where I apply experience-design principles to support community-centered projects and drive social inclusion. As a speaker and facilitator, I have led workshops on inclusive experience design, co-chaired a United Nations Food Systems Summit task force in partnership with the Basque Culinary Center, and supported global COVID emergency food-relief initiatives with 50 Best Restaurants.
If you'd like to connect further regarding professional opportunities, you can reach me here. 
education
My studies gave me a strong grounding in how people think, create, and work together, which shaped how I approach problem-solving and collaboration. I later completed an MBA to strengthen my work in themed entertainment and better support my teams, projects, and clients.
IE Business School, Spain
MBA International Business, Corporate Strategy
University of California, Los Angeles
Sociology, Film & Television Minor
Art Center at Night
Communication Studies, Digital Design, Typography, Environmental Design
Hofmann Culinary School
Especialidad en Fundamentos de Cocina
professional
My professional experience spans creative production, strategy, and leadership across global themed entertainment and experiential design. Each role reflects a balance of creative vision, technical integration, and business strategy applied to complex, multi-stakeholder projects.
FREELANCE CREATIVE PRODUCER
EXECUTIVE PRODUCER
THINKOTS | Los Angeles, CA
Led a team of Game Designers and Experiential Designers to collaboratively create a new genre of Gaming "IRL Gaming" for the Qiddiya E-Sports and Gaming District. Functioned as the central hub of information between various IP partners, development teams, business strategists, technical and game designers in pitches and proposals for the upcoming development.
DIRECTOR OF OPERATIONS, NORTH AMERICA - WEST
ELECTROSONIC | Los Angeles, CA
Managed the day-to-day business functions of the technical integration teams for immersive experience projects. This included streamlining processes, managing budgets and resources, and final clearances of project proposals and plans to align with global organizational goals.
PRODUCER
TAIT | Los Angeles, CA
Managed cross-disciplinary processes that take creative concepts into real-world experiences. Worked across creative, technical, and operational teams both internal and external vendors writing, negotiating, managing, and executing on scopes of work throughout various phases of design across multi-million dollar projects.
ACCOUNT DEVELOPMENT, NORTH AMERICA
LIVIT DESIGN HOSPITALITY | Madrid, Spain
Built and expanded strategic partnerships across North America for LIVIT's experiential design portfolio, supporting bids, proposals, and cross-market collaborations that connected European design with U.S.-based food and beverage clients.
SHOW PRODUCER
UNIVERSAL CREATIVE | Osaka, Japan
Produced large-scale attractions for Universal Studios Japan, coordinating between creative, technical, and show set teams to deliver immersive guest experiences within complex operational and cultural environments.
PRODUCTION MANAGER
THINKWELL GROUP | Los Angeles, CA
Oversaw creative and technical production from concept through installation on international themed-entertainment projects, aligning multi-disciplinary teams, budgets, and client goals to realize design intent. Managed the Warner Bros. portfolio of projects across North America and Europe ensuring brand integrity was held in quality and narrative.
Early Career & Internships
Early roles in entertainment production gave me a hands-on understanding of how creative ideas become real experiences. Those years shaped the collaborative, solutions-driven approach I bring to every project today. EXECUTIVE ASSISTANT & CREW COORDINATOR AEG ENTERTAINMENT - DIGITAL MEDIA DIVISION MARKETING ASSISTANT OVATION TELEVISION INTERNATIONAL MARKETING INTERN MEDIA RELATIONS INTERN THE WALT DISNEY COMPANY PRODUCTION INTERN SONY PICTURES ENTERTAINMENT MARKETING & PROMOTIONS INTERN UNIVISION TELEVISION GROUP
notable
projects & clients
Every experience is the result of a team of specialists bringing creative and technical ideas to life. As a producer, my role is to connect those disciplines—aligning vision, budgets, and execution so the work stays true to intent. Each projects represents the collaboration of many talented people I've had the privilege to work with and projects I led and/or contributed to.
Super Nintendo World Japan
Warner Bros. World Abu Dhabi
The Making of Harry Potter, London
Project Awards
- THEA - Winner - Outstanding Achievement in a Theme Park Land - Universal Studios Japan, Super Nintendo World
- Muse Creative Awards, Platinum Winner - Exhibition Experience - Warner Bros. Studio Tour Hollywood, Stage 48
- Muse Creative Awards, Platinum Winner - Experiential & Immersive - Warner Bros. Studio Tour Hollywood Welcome Center
- THEA - Winner - Outstanding Achievement in a Theme Park - Yas Island, UAE, Warner Bros. World™ Abu Dhabi
- Park World Excellence Award - Themed Attraction of the Year - Batman Knight Flight at Warner Bros. World™ Abu Dhabi
- THEA - Winner - Outstanding Achievement - Warner Bros. Studio Tour London – The Making of Harry Potter
Clients / Partners
I've also worked on a variety of blue sky projects smaller in scale, working directly with brands to bring their stories into experiential concepts. Some projects stayed in concept phases while others moved into installation -- all requiring close brand management and creative alignment. By nature of the industry, many projects remain confidential.
community engagement
I stay active in both industry and social impact communities, contributing to organizations that advance creative education, equitable food systems, and collaborative innovation. These roles reflect my commitment to mentorship, sustainability, and strengthening the cultural and creative ecosystem.
Ryman Arts
Board Member 2025-2028
Ryman Arts' mission is to transform lives by creating access and opportunity for a diverse community of young artists through rigorous education in fundamental art skills and mentoring.
Find out more at the Ryman Arts Website or connect with me for a discussion on potential partnerships.
Themed Entertainment Association (TEA)
Western Division Board Member 2023-2024
TEA’s mission is to connect, celebrate, and support the people who imagine, design, and build compelling places and experiences worldwide.
Social Gastronomy Movement
Consultant / Advisor 2020-2024
The Social Gastronomy Movement’s mission is to harness the power of food to drive social change, uniting chefs, communities, and organizations around solutions that promote equity, sustainability, and dignity.